I was on a roll after PCMA12 – during the conference, I had three job offers, and I had a few more at home, as well as offers for internships and so on. In the end, things seem to have worked out for me, for now. A few days ago, I signed with Toronto-based startup [...]
Right now I am on a Greyhound bus hitting Los Angeles. My first Convening Leaders session was fabulous and I hope it won’t be my last. For me there were three important elements, my mobile dissertation research, networking and the events. Events at PCMA12 The range of events at PCMA12 was great and well thought-of. [...]
As a student I don’t spend all my time studying. And of course I enjoy a nice beer. Now, even if everybody likes to think that they have a preference and a special taste in beer, beer is a largely homogenous market. They do all the same thing: it’s a brown-ish liquid with a bitter [...]
The Queen Margaret University Students’ Union Elections are over. All my votes but one were respected, so I am incredibly happy with the way it went. It took QMUSU 18 hours to put the results online, which I found somewhat slow. Nevermind, let’s see what we’ve got. Opinion Even if I could not monitor it [...]
I am currently listening to a radio show with Steve Clement (Smile, Agglomera, Zapon). He’s looking at how Silicon Valley works and how this could happen in Luxembourg. Even though he’s doing some self-promotion, his points are right. He has also posted a blog post on how he imagines a Luxembourgish start-up incubator to look like. Basically [...]
It’s less than two weeks until the elections for the 2011/2012 students’ union at Queen Margaret University take place. Although I am usually reluctant to do that, I’d like to issue a recommendation for a candidate. I vote Breckenridge for two reasons: I vote Breckenridge because I believe he’s the best candidate. I also vote [...]
Today, Wine Tourism Researcher and Marketing lecturer Donna Sears gave an introduction to Experiential Marketing. Apart from giving an insightful presentation, she also showed a TEDtalk by Paul Bennett who was preaching attention to detail. An impressive example he gave was a hospital ward, where they realised that people are staring at the ceiling 95% [...]
When you’re on the events drawing board, you will certainly use tools like SWOT, flow diagrams, GANTT charts and so on to design your experience. Well, go one step further by using a very easy tool: the five senses list. Wikipedia actually lists eighteen different senses, but that’s taking things a bit far. Let us [...]
With IPv4 addresses becoming scarce, 500 million people on Facebook and a rising amount of business done online, it should be obvious that the internet is not only a phenomenon, but has actually become part of our identities – like it or not. Hence, many small businesses got their own website. Basically, that seems to be [...]
